On September 22, 2026, Shanghai Cloud Coach Information Technology Co., Ltd. (Cloud Coach) signed a formal agreement with the Fudan University Art Museum. Cloud Coach will develop an AR mini program for the museum’s Wang Quchang calligraphy exhibition.
About Wang Quchang
Wang Quchang (1900–1989), courtesy name Yuanzhong, a native of Jiaxing, Zhejiang, was a renowned scholar and calligrapher who taught at Fudan University for many years. Celebrated as a leading master of zhangcao — the ancient cursive script — in twentieth-century China, he fused stele-school aesthetics into zhangcao with a distinctive, archaic grandeur; his works and manuscripts hold significant artistic and documentary value.
The exhibition brings together calligraphy works and rare manuscripts from across Mr. Wang’s career — from monumental zhangcao pieces to personal correspondence. The Dagao Tie (Wang Quchang’s letter to Ma Guoquan), shown below, is among the exhibits of notable documentary value.
An AR Mini Program: Bringing Calligraphy Closer to Visitors
For this exhibition, Cloud Coach will develop a dedicated AR mini program. By scanning a work in the gallery, visitors can see annotations and background stories overlaid on the original right on their phone screens. They can also turn on the camera to take a photo alongside a virtual calligraphy work and share it in one tap — bringing the world of zhangcao calligraphy closer in a more intuitive, more interactive way.
The project also marks another step for Cloud Coach in extending its software and digital capabilities beyond “AI + education” into the museum and cultural sector. More information is available at the Fudan University Art Museum website.
